Hiring··9 min read

Executive Hiring Reliability: What It Is, Why Most Firms Don't Produce It, and How to Measure It

40–50% of executive hires fail within 18 months. The industry has accepted this as a market condition rather than a methodology failure. It is a methodology failure. Reliability in executive search is not an accident — it is the product of specific process decisions that most search firms do not make.

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Manas Majhi
Manas Majhi

Founder, Majhi Group & Majhi OS

Executive Hiring Reliability: What It Is, Why Most Firms Don't Produce It, and How to Measure It

The number that should concern every organization running a VP or C-suite search is this: 40–50% of executive hires fail within 18 months of joining — a figure replicated across studies and populations for decades.

This figure has been replicated across studies, populations, and decades. It does not improve materially with the proliferation of recruiting tools, assessment platforms, or the growth of the executive search industry. The companies that ran searches in 2015 with primitive tools and the companies that run them in 2026 with AI-assisted sourcing and behavioral assessment are producing roughly the same failure rate.

The industry has framed this as a market condition — a reflection of the complexity of matching human beings to organizational contexts. It is not a market condition. It is a methodology failure. And it is not uniformly distributed: specific process decisions produce measurably better outcomes than others, and the firms and organizations that make those decisions produce better results.

This report defines what reliability means in executive search, identifies the process decisions that produce it, and presents the evidence that should inform how you evaluate any search firm — including Majhi Group.


Part I: What reliability means in executive search

Reliability, in the context of executive hiring, means two things simultaneously.

Search reliability: The probability that a given search methodology will produce a qualified placement within a defined timeline. A search methodology is reliable if it consistently produces shortlists from which a hire can be made, within the timeframe the organization's operational needs require.

Hire reliability: The probability that the hire made will succeed in the role for a defined period. A hire is reliable if the person placed has the capability and contextual fit to succeed for at least 18–24 months — long enough to produce the outcomes the role was opened to achieve.

Most search firms are measured only on search reliability — did we make a placement? Hire reliability — did the placement succeed — is almost never tracked, almost never reported, and almost never the basis for commercial accountability.

This accountability gap is the structural reason the failure rate has not improved. When a firm is paid on placement and not on outcome, the incentive structure is optimized for closing the search, not for closing the right search. The candidate who is compelling enough to generate an offer is the commercially successful outcome for the firm. What happens at month fourteen is not on the invoice.

The 40–50% failure rate is not a market condition. It is the output of an incentive structure that pays for placements, not outcomes.

Reliability requires accountability for both dimensions — and accountability requires measurement of both dimensions.


Part II: The process decisions that produce reliability

Not all executive search methodology is equivalent. Specific decisions at each stage of a search produce measurably different outcomes. These are not proprietary secrets — they are knowable and evaluable. Here is what they are.

Decision 1: Brief quality before sourcing begins

The brief is the definition of what the role requires. Most briefs are a job description with seniority added — a list of credentials, a summary of responsibilities, a note about the ideal candidate profile.

A brief built for reliability is different in kind. It defines what the successful candidate will have accomplished in the role at 12 months and at 24 months. It distinguishes between the role as described and the actual organizational context the candidate will walk into — the team dynamics, the political landscape, the legacy decisions, the relationships that need to be built. It specifies where previous hires in this role failed, and what that failure pattern implies about the selection criteria that are actually important.

A brief built this way takes longer to produce. It requires the search firm to push back on the client's assumptions, surface the organizational context that the client may be reluctant to document explicitly, and build a definition of success that is assessable rather than aspirational.

Every shortlist collapse — where good candidates are presented and the hiring manager finds none of them right — traces back to a brief failure. The candidates were right for the documented brief. They were wrong for the actual situation.

Decision 2: Evidence-backed candidate assessment

Traditional recruiting produces candidate summaries: a narrative of the candidate's background, an account of the interview, a recommendation. The hiring manager evaluates based on the recruiter's description of the candidate supplemented by their own interview.

Evidence-backed assessment changes what is produced and how it is evaluated.

For each candidate, the submission includes: a structured breakdown of what they have specifically accomplished in directly comparable roles (not what they are responsible for — what they produced); a risk assessment identifying the specific ways this candidate might fail in this specific role at this specific company at this moment; reference intelligence gathered before shortlist presentation, not after the offer; and a fit assessment against the actual brief rather than the credential requirements.

The difference in downstream performance between a shortlist built this way and a shortlist built from narrative summaries is significant. The hiring manager is evaluating real evidence rather than credentialed potential. The conversations that follow are substantive rather than introductory. The decisions that result are better calibrated.

Decision 3: Reference quality over reference compliance

References are almost universally treated as a compliance step: check that the references say good things, note any concerns, file the report. The reference call is scheduled for 20 minutes with a list of standard questions.

This approach produces reference calls that tell you nothing useful. Candidates select referees who will advocate for them. Professional referees know what to say. The information exchanged confirms what you already believed.

References built for reliability work differently. They are gathered earlier — before the shortlist is finalized, not after the offer is made. They are conducted by someone with enough seniority and experience to hear what is being implied rather than what is being said. They ask about specific situations rather than general qualities: "Can you describe a moment when their decision-making under pressure didn't produce the outcome they expected?" "What would their direct reports say is the hardest thing about working for them?"

The follow-up question is what produces the insight. The follow-up question is only possible if the caller has enough context and enough time and enough judgment to know what to ask.

Decision 4: Retained structure and the accountability it creates

The retained model — upfront commitment, fees paid in thirds, exclusivity from the client — is not a pricing structure. It is an accountability structure.

When a search firm is retained, the following are true: the firm is working exclusively on this search rather than presenting the same candidates to multiple clients; the firm has economic incentive aligned with quality (a failed search or a poor hire damages the relationship that produces future business); and the firm is committed to the timeline rather than protected from it.

When a search firm works on contingency, the reverse is true: the firm is racing other firms to the same candidate pool; the incentive is submission speed, not evaluation quality; and the firm bears no consequence for a search that extends indefinitely because they have not been paid for time.

The structural difference produces different behavior at every stage. Retained searches move faster, produce higher offer acceptance rates, and result in better-calibrated hires — not because retained firms employ better people, but because the incentive structure produces different decisions.

Decision 5: A guarantee with teeth

A replacement guarantee that runs for 90 days after placement is not a marketing feature. It is a commitment that the firm has enough confidence in its methodology to absorb the cost of being wrong.

A guarantee changes what the firm calculates when the shortlist is assembled. If the firm will rerun the search at no additional fee when the hire fails within 90 days, the cost of presenting a candidate who is compelling but contextually wrong is real and immediate. The guarantee aligns the firm's incentive with the client's outcome in a way that no other commercial structure does.


Part III: The Majhi Group methodology and what it produces

Majhi Group is a retained executive search firm placing VP and C-suite leaders. The methodology described above is the methodology we use. The evidence below reflects what it produces.

Timeline: Average search closes in 30–45 days against an industry median of 65–90 days. The compression comes from brief quality at the start (fewer shortlist rebuilds), evidence-backed assessment (fewer interview cycles on wrong candidates), and reference intelligence gathered concurrently with candidate evaluation rather than sequentially after.

Offer acceptance: 90%+ offer acceptance rate across completed searches. The primary driver is candidate qualification — candidates who reach the offer stage have been thoroughly assessed, their real concerns have been surfaced and addressed during the process, and the offer represents a decision they have already substantially made.

Search on record: 41 days to close a $275,000 search where two prior firms had each failed after 60+ days of engagement. The prior firms' failures were both brief failures — neither had built a definition of success that distinguished the candidate who fit the credential requirements from the candidate who fit the actual organizational situation.

Commercial structure: 20–25% of total compensation, paid one-third at signing, one-third after candidate submission, one-third at placement. 90-day replacement guarantee at no additional charge.

Commitment required: Exclusivity for the duration of the search. 45-day minimum engagement. Weekly status reports throughout.


Part IV: How to evaluate any search firm on these dimensions

The questions below are the ones that separate firms that produce reliable outcomes from firms that produce placements. Ask them before you sign any search engagement.

On brief quality: "How long does your intake process take, and what do you produce at the end of it?" A firm that produces a strong brief in a 45-minute call is not doing a brief. A firm that produces an initial brief, tests it against the first five candidate conversations, and refines it before the shortlist is assembled is doing a brief.

On candidate assessment: "What does a candidate submission look like?" If the answer is a CV plus a recruiter summary, the assessment is credential-based. If the answer includes a structured evidence assessment, risk flags, and pre-submission reference intelligence, the assessment is outcome-based.

On references: "When in the process do you conduct reference calls, and what does a reference report include?" Post-offer references are compliance. Pre-shortlist references are intelligence.

On commercial structure: "Is this search exclusive, and what happens if the hire doesn't work out?" A firm that works non-exclusively on contingency and offers no post-placement guarantee has structured its engagement to minimize its own risk. That structure produces predictable outcomes.

On track record: "What is your average time-to-close for VP-level searches, and what is your offer acceptance rate?" These are measurable. Firms that produce reliable outcomes know their numbers.


The 40–50% executive hire failure rate is not a feature of the talent market. It is the output of methodology that optimizes for the wrong things. The methodology exists to do better. The firms and organizations that use it produce better results. The distinction is knowable before the search begins.

Majhi Group runs retained executive searches using the methodology described in this report. If you are evaluating whether to run a search with us, the 20-minute confidential assessment is the starting point — it is an evaluation of whether your search criteria are optimized for the hire you need to make, not a sales conversation.

Majhi Group

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Majhi Group runs retained VP and C-suite searches. 30–45 days against the 65–90 day industry median. 90-day replacement guarantee.

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