Travel··3 min read

Why Food Matters More Than We Think

Food is how a place explains itself to strangers. Pay attention and you learn things the guidebooks miss.

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Manas Majhi
Manas Majhi

Founder, Majhi Group & Majhi OS

Why Food Matters More Than We Think

The thing I pay most attention to when I arrive somewhere is the food. Not the cuisine in the sense of famous dishes and Michelin stars — the ordinary food. The food at the market stalls and in the family restaurants where nobody speaks your language and you point at things.

This is where a place reveals itself most directly, before it has had a chance to translate itself for an outside audience.

What food tells you that architecture does not

Architecture tells you about power and wealth — who had it, in what era, what they wanted to signal with their buildings. Art tells you about aspiration and belief. Language tells you about cognitive structure and relationship patterns.

Food tells you about daily life and the specific conditions in which daily life was lived for generations. The preservation techniques — the pickling, the fermentation, the smoking and drying — are a direct record of what the climate required. The spice profiles reflect what was available and what masked the flavors of preservation. The structure of meals — who eats with whom, in what order, with what rituals — encodes social organization in ways that are visible without any translation.

The fish sauce that shows up across Southeast Asian cuisines was a practical response to high temperatures and the need to preserve protein. It stuck because it worked and because the flavor profile it produces is genuinely delicious. But you are also tasting centuries of accumulated problem-solving when you eat it, and the fact that the same basic technique shows up from Vietnam to Thailand to the Philippines tells you something about shared conditions and trade routes and the migration of practical knowledge.

What changes when you eat what people actually eat

There is a specific experience that happens when you eat where locals eat rather than where visitors are supposed to eat. Not as a food tourism exercise — that has its own performing quality — but simply because the guidebook restaurants have not been identified yet and you are hungry and the stall around the corner is busy with people who live here.

The first thing that changes is your positioning in the space. You are not a customer being accommodated; you are someone who wandered in and needs to figure out how things work here. This requires a different kind of attention and a different relationship with uncertainty. You do not know if what arrives will be what you thought you ordered. You do not know if the experience will be what you expect.

This is, I have found, a reliable way to be present in a place rather than to move through it. The decision to eat where you are — to commit to the specific conditions of the specific place rather than seeking the mediated version — is a decision to be here rather than to be somewhere generic.

The memory mechanism

I can tell you what I ate at specific moments of my life with a precision that does not apply to other sensory memories. The dal bhat at a tea house at a particular altitude in the Himalayas, when it was below freezing and I had been walking for eight hours. The grilled fish in Langkawi, eaten with my hands at a table on the water. The mutton curry from a small place in Kolkata that I have tried to recreate many times and have not managed.

Food encodes experience in a specific way. The combination of taste and smell and context creates a memory that is more textured than most, and more retrievable. Years later, something will produce a flash of a meal and the full context comes with it — the conversation, the weather, the state of mind.

This is one reason I pay attention to it. The food is the record. It is one of the most reliable ways of being somewhere fully enough that you actually remember having been there.